Despite the advert originating from Poland it is still a newspaper adverts which can help show several aspects of the newspaper advertisment with the point of them being to try and gain a part of the market in this case the growing technological market with a heavy promotion on accessing the news from multiple devices. This advertisement is clearly used to gain control of the new amerging market which is what a self-promotional advert does; strengthening their control of the market. One thing the advertisement does well is to show what this newspaper may be like in style with the people within the advertisement in business wear in combination with the colour scheme of blacks,whites, and greys which gives the impression that the newspaper is very fromal catering towards the working business people demographic. The fact that it highlights technology and its intergration dedicating a whole poster to it shows how important this area is now and would justify an inclusion within my poster of at least a website reference.
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